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Global Positioning

At a Glance

Generali is a major player in the global insurance industry – a strategic and highly important sector for the growth, development and welfare of modern societies.

Over almost 200 years, we have built a multinational group that is present in more than 60 countries, with 470 companies and nearly 80,000 employees. Our group aims to become the standard bearer and industry leader in the European retail insurance market, building on our existing base of 50 million retail clients, out of an overall total of 72 million.

In recent years we have been through a major strategic reorganisation that has allowed us to bring in greater focus on our core business, greater discipline in the management of our assets, and simpler, more transparent governance. This process has led us into a new phase, based on more efficient business models, innovative commercial strategies, and a stronger, more global brand.

We are also deeply engaged in Corporate Social Responsibility – a commitment rooted that is in our work as insurers, but that also goes beyond our business vocation.


Global presence

Since the very beginning, our strong international vocation has set us apart and is one of our greatest strengths. Our geographical diversification is balanced between mature countries such as Italy, Germany and France, markets with high growth prospects (Eastern Europe), and emerging countries in Asia and Latin America.

In particular, we are the leading insurer in Italy, the second largest in Germany, and in France we are seventh in the life insurance segment (4.8% of the market) and sixth in the P&C segment (5.2%).

We have a diversified presence in Central and Eastern Europe, which accounts for 5% of group premiums and 9% of our operating result. We are the market leader in the Czech Republic and one of the industry leaders in Hungary and Slovakia.

We also have a presence in Asia and especially in China, India and Indonesia, where we are pursuing further growth and commercial development.